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    I write this blog. It does not represent anyone else's opinions or perspectives. Regardless of employers or clients or any other associations, this is my blog and it does not speak for anyone else. I have learned that perception is more powerful than reality. So, we get to experience the joys of claiming and disclaiming. Isn't that super!


    © Copyright 2004-2011
    Toby Getsch
    All rights reserved.
    toby@getsch.net
    425.785.7554

I want to travel.

I want to travel around the world.

What do you do when a word of mouth recomendation is hard to come by?

I bet that most of the time you do trial and error, or you become a sucker to ads.  I bet you try to find a recommendation.  Maybe it’s a server in a restaurant.  Maybe it’s a grocery store clerk.  Maybe it’s a random stranger.  If it’s not one of those, I bet you go [...]

Why is word of mouth so important?

I don’t bet.  If I did, these would be some of the bets I might make. What books have you read lately, and how do you hear about them? I bet someone you know recommended the book or the author. What movies have you watched recently? I bet you may have decided not to watch [...]

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